Blue & yellow Launch campaign
Creative Direction, Packaging Design
For the launch of Bev’s two white wine varietals, Sauvignon Blanc and Pinot Grigio, we created a high-production video that brought Bev’s vibrant personality to life. Using unconventional materials and playful effects, we highlighted the distinct flavor profiles of each wine in a colorful, eye-catching way. This was our first major video that truly showcased Bev’s unique packaging and bold, fun spirit. To complement it, we produced a separate video featuring our iconic cats, bringing their quirky personalities into the mix to further amplify the brand’s charm and distinct identity.